Embedded lending built for your platform
Give your merchants instant access to flexible business financing - fully digital, risk-free for you, and designed to drive platform growth.
Book a 30 mins demo call with Softloans
Turn your existing customer base into a growth engine. With embedded financing, every transaction brings in more value for your platform.
Merchants who access financing grow faster and stay longer. More growth for them means more engagement and transactions for you.
Launch in weeks, not months. Whether through API, hosted flow, or referral, we make integration simple and your time-to-market short.
From scoring and risk to servicing and repayments, we handle it all. You focus on your core business - we take care of the financing.
Integrate once, connect via API, hosted flow, or referral.
Merchants apply in minutes, 100% online, no paperwork.
Decision in 24 hours - based on advanced data analytics.
Repay flexibly - merchants repay via revenue share.
Simple widget integration from your side, Possible white label solution, All financing related actions performed by Softloans
Establish your own terms of financing, direct control of user experience through API
E-commerceOnline merchants face constant pressure to scale quickly and keep up with shifting consumer demand. Financing enables them to secure bulk inventory at better margins, invest in logistics, technology, and run marketing campaigns to capture new customers. It also supports product line expansion and international growth, helping them stay ahead of competitors. With access to flexible capital, e-commerce businesses can reinvest profits into growth instead of being slowed down by cash flow gaps.
Retailers (POS users)Brick-and-mortar retailers depend on steady inventory and competitive pricing to maintain margins. Financing linked to POS turnover allows them to buy in bulk, negotiate better supplier terms, and keep shelves stocked without straining cash flow. Beyond inventory, it also helps fund store expansions, staff training, or marketing campaigns to attract foot traffic. Flexible access to working capital ensures retailers can adapt quickly to market changes and grow sustainably.
Catering & HospitalityRestaurants, cafés, and catering businesses operate in fast-moving, highly competitive markets. Seasonality is a major factor - peaks in summer terraces and holiday events require significant upfront investment. But financing isn’t just about bridging seasonal gaps. It also enables venues to expand locations, invest in equipment, and fund marketing campaigns that keep them top-of-mind for customers. Access to fast, flexible capital allows these businesses to stay competitive and grow their brand.
B2B service providersFrom logistics and IT to marketing and consulting, B2B companies often face long payment cycles that strain cash flow. Financing bridges these gaps, ensuring they can pay suppliers and staff while waiting for client invoices. It also supports project-based growth - hiring additional staff, expanding production capacity, or upgrading technology to deliver at scale. With the right financing in place, service providers can take on larger contracts and grow with confidence.
Access to working capital helps your business customers gow. As they grow, you grow. Besides the increased loyalty and profitability of your customers, you will earn additional revenue from lending.
Book a 30 mins demo call with Softloans
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